Marketoonist.com is one of my favorite sites for many reasons. (Mainly because I can always count on them for a giggle.) This cartoon supports a very interesting article about the dangers of becoming custom hashtag crazy. You better be sure you're ready to suffer the...
I love Marketoonist.com. I can always count on them for a chuckle. http://tomfishburne.com/2013/09/branded-content.html ...
What does this infographic tell you about your branding? Were you considering the psychology of colors when you designed it? Check out Brian Honigman's article and infographic here: http://www.huffingtonpost.com/brian-honigman/psychology-color-design-infographic_b_2516608.html ...
Fromhttp://www.prdaily.com/Main/Home.aspx Somewhere in between the PR pitches, tech announcements, and six second video snippets, you may just find time this month to read up on a few new social media tools and best practices. Keeping in mind that our collective heads are exploding, I have taken the...
Many brands aspire to become lifestyle brands. Lifestyle brands are seen as the pinnacle of marketing. Marketers elevate these brands beyond functional attribute to higher-order benefits. Consumers express their identities through these brands. This strategy promises differentiation and growth. One of the reasons that method succeeded...
Here's a very clever Valentine's Day themed marketing cartoon by one very clever artist. Check out the companion article about Brand Loyalty at: http://tinyurl.com/a3b7ams. Happy Valentine's Day week! ...